Initially, Shape & Scale worked with the CEO and Founder and Head of Marketing to execute the Series C announcement. Landing an exclusive in TechCrunch, Shape & Scale helped prep the founder and worked with its lead investors to execute the announcement. The announcement was also covered in a series of security and technology publications.
To maintain momentum after the announcement, Shape & Scale developed thought leadership platforms with the C-Suite to tell different aspects of Semgrep’s security story, amplifying the power of AppSec in today’s modern security team. Shape & Scale also hosted a company-wide educational session on the value of public relations and why it was important to the organization.
